Our Core About Us

Creating Exceptional Value With Exceptional People For Over 37 Years

People, Data and Technology

Since 1988, Advantage Parts Solutions has been a leading supply chain solution within the automotive industry through relationship-driven sales representation, Ai powered data solutions and performance-driven loyalty programs.

Our ecosystem connects 2,000+ automotive suppliers to over 37,000 automotive repair businesses across Canada, US, and the UK.

For more than three decades, our core purpose has remained the same:

To Create Exceptional Value With Exceptional People

2,000+

Working with best in class OEM Wholesale Parts Suppliers

We drive new and incremental OE parts growth whilst delivering real-time dealer feedback and reporting.

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37,000+

In the global Advantage Repair Community.
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10 million

Points issued through our Rewards Program.
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30+

Years of Experience

Expert field representation in 80+ markets in Canada, US and UK.

Our relationship driven Business Development Managers combine actionable intelligence with long standing relationships.

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Our Core Values

Integrity, trust, ownership, entrepreneurship and disciplined execution guiding every Advantage partnership.

Since 1988, Advantage Parts Solutions’ core values have guided every decision, defining our global brand through respect, trust, and integrity as non-negotiable pillars of our culture.

We establish deep and long-lasting relationships that expand beyond an agreement, and we truly understand our Clients’ needs in order to deliver solutions that drive their success.

We don’t wait for opportunities; we create them. We’re proactive, constantly seeking new avenues to improve and grow. Acting as entrepreneurs gives us the courage to think outside the box, take calculated risks, and always remain agile.

We nurture our partnerships, always aiming to strengthen bonds and deliver consistent excellence. Our business is about forging strong, lasting relationships on behalf of the entire Advantage Family and recognizing the importance of mutual trust and understanding.

We are committed to prioritizing high-payoff, high-return tasks to ensure a favourable return on invested capital because every decision affects the financial health of Advantage, our Clients, and our Customers.

We are responsible for our actions, decisions, and outcomes. We face challenges head-on, always seeking solutions and learning from our actions and experiences.

Our Leadership Team

Experienced industry leaders delivering strategic oversight, market expertise, and performance-driven growth.

Our leadership team brings together decades of expertise across Canada, the United Kingdom, Europe, and the United States. By combining deep industry knowledge with a collaborative, people-first approach, our leadership ensures that every market we serve operates with consistency, transparency, and measurable performance impact.

Adam Tolowitzki

Vice President, Strategy, USA

Andrej Damjanovski

Director, IT

Andy Smith

Managing Director, UK

Bob Kirstiuk

CEO, Advantage Group of Companies

Bradley Khodadadeh

Vice President Sales, USA

Francis Nadeau

Directeur, Québec

Grace Weddell

Vice President of Global Marketing, Advantage Group of Companies

Ian Pugh

Group Managing Director, Advantage Group of Companies UK

Tim Scharnberg

Vice President, Advantage Group of Companies

Puri Odedra

Head of Finance, Advantage Group of Companies UK

Mona Hall

Sales Operations Director, USA

Murray Isaac

CFO, Advantage Group of Companies

Nina Sekhon

Director, Human Resources, North America

Rob Pugh

Group Commercial Director, Advantage Group of Companies UK

Sherri Rodriguez

Director Operations, North America

Steve Kirstiuk

Senior Vice President of Operations, Advantage Group of Companies

Tifarah Senkow

Vice President – Canada and National Accounts

Wang Yeung

Manager, Software Development

Careers

Build Your Career With Advantage

Join a team driving measurable growth, stronger partnerships, and smarter supply chain solutions for thousands of automotive businesses—while developing your skills alongside industry leaders in a culture of collaboration, learning, and impact.

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